Client: Internal project – DNV GL Executive staff
Role: UX Research Lead and Workshop Facilitator
Research: I was part of a small team tasked with envisioning a new product to encourage energy saving behaviors for small businesses. Based on our initial research, we conceptualized an interactive app that
- Offers practical and low-cost suggestions for energy savings
- Provides tailored recommendations, reminders, and reinforcement
- Constructs motivating social community though ability to earn redeemable points, compare and share success with others
I led the User Research component of this project, including
- Developed user stories
- In depth interviews with market experts
- Potential-user surveys
- Facilitated focus groups with potential users, and shared quantitative and qualitative findings with executive team
Outcome: This project helped define the internal strategy for our department. I presented our findings at the 2015 Behavior Energy and Climate Change Conference, see below for a summary of research.
Rachel Gita Schiff 